Nirays Technologies

Mobile devices provide opportunities for proximity and easy accessibility, and thus have a great potential for gaining leverage on a customer’s path to purchase. Mobile marketing is the next big thing. The entire market is just on the finger tips of smart phone users. You need to have a mobile application to reach your customers to gain the upper hand in this competitive market.

Nirays App Lab is providing applications for all sectors of business including Retail & FMCG, Enterprises, Lifestyle, Games, Finance, News Media, Travel and Automotive sectors. Three things we are well focused in mobile app development are Performance, Ease of use and Aesthetics. These three play a significant role in attracting customers to your products and services. This focus helps to create value in your business and that is our motto.

SMS reminders, Push Notifications, Polls & Surveys, Social media integration, Promotions and Membership programs keep your customers close to your brand. Along with marketing, a good app is capable of:

a) Getting feedback from your customers.

b) Carrying out surveys for your products, which help to improve your products and services.

c)  Turning your customers as your marketing agents.

If you would like to discuss further in detail, we are more than happy to hear from you. You could contact us here.

One of our core services is Website design. Our designs are responsive to customers’ requirements with the use of different coding languages and content management systems. Nirays web design lab is powered  with a creative team of designers and experienced application  developers who are dedicated to create and deliver unique and functional websites -the websites which will stand different from the rest out there. Our designs revolve around our core working concepts like –

Responsiveness

Ease of use

Unique and Jazzy – Crisp look

Customizable back end design

We believe that websites should be highly functional without compromising the creativity and aesthetics, and should be simple for easy and smooth usage.We provide web designs for most sectors of industries, eCommerce and also for personal use.

Eighty percent of internet users use search engine before they buy a product. This is a report from recent studies on Internet marketing and it shows the potential need of SEO – Search Engine Optimization.

Here in Nirays, we have an analytic approach for SEO. Our SEO team is committed to monitor and optimize your website traffic 24/7 . We are determined to bring more leads into your website and convert into more business. This determination is our success in SEO and online marketing.

Our SEO starts with Preliminary Analysis of Page (PAP). In this phase we are focused in understanding and learning your business. Competition analysis and keyword analysis are carried out in this phase.

In the Second Phase, we move into code optimization, DB analysis and optimization, meta keyword optimization, Title optimization and numerous other researches and optimizations which leads to increase traffic. Along with this we do social media marketing, blogging, Xml site map creation, email marketing, Pay per click (PPC) marketing and other white hat techniques to improve your website.

We are confident to submit progress report to our customers at regular intervals.

For detailed information please Contact Us

(We offer preliminary analysis set up cost for FREE)

Nirays software team is providing cutting edge solutions for various industries including financial sector, ERP, eCommerce, sea freight, air freight and building automation systems globally.
We are all set to launch software products in building solutions and eCommerce . With a rich domain expertise in these sectors , Nirays is now ready to address the needs of tomorrow. This core software team enables Nirays to extend their business beyond India and Singapore. Collaboration and partnership with various firms in India and foreign countries strengthens software team to grow into new sectors and open new business for mother company.